Gideon joined Red Tomato in 2015 after working for a food hub in northern Colorado. His prior adventures have found him working on an agriturismo in Italy, rafting the Grand Canyon, and working for the City of Flagstaff, AZ Sustainability Program. As the Marketing and Development Associate Gideon works to support retail partners, farmers, and the RT team. He would be more than happy sharing the stories and passion of the farmers in the RT network with anyone who will listen, and is excited to bring his desire to learn and explore to the greater New England area. A 2010 graduate of Warren Wilson College, outside of work you can find him trying various recipes in the kitchen, juggling, and trying to find a hidden spot along the New England coast.
Laura Edwards-Orr is Red Tomato’s newly appointed Executive Director – read about the leadership transition here. Laura began her career in family farm activism at Farm Aid where she staffed and managed a national farm crisis hotline, developed a web-based platform to connect thriving farmers with farmers in need and penned a monthly consumer advice column “Ask Laura.” Laura has worked as a freelance writer and consultant to many organizations working to promote the role of farmers within their core values. At Red Tomato, Laura has managed strategic planning, fundraising, web marketing and our internship program. Laura also launched an innovative pilot with Kings Food Markets in NJ, designed to shorten the supply chain from farm to shelf within 24 hours. Laura lives in Providence, RI with her husband, two children, cats, a dog and her horse, Falcon.
Upon graduating from Williams College in June 2012, Aaron Freedman also graduated from Intern to Red Tomato Trade and Finance Associate, where he has been supporting Angel and learning everything there is to know about transportation, trade logistics, bookkeeping and IT support. Aaron is a systems nut who says Red Tomato has been the perfect place to immerse himself in the logistical challenges of the regional food system. When not in the wild and crazy world of produce, Aaron can be found biking around Boston, yelling at Bruins games or most likely playing ultimate frisbee.
Susan Futrell has been involved in food and sustainable agriculture endeavors for over 30 years. She spent 25 years in distribution, sales and marketing, most recently as Director of Marketing for Blooming Prairie Warehouse, a Midwest organic and natural foods wholesale cooperative. She’s a writer, and has an MFA in nonfiction writing from the University of Iowa. She is Director of Marketing for Red Tomato, and divides her time between Massachusetts and Iowa, where she lives with her husband, Will, two cats and a tiny garden.
Maria refused to offer any information about herself which has left us to surmise about her history. Witness relocation? Monsanto Undercover spy? Nobody really knows, however we are happy to have her as a valued member of our trade team. Working with Angel and Aaron; Maria helps facilitate the process of getting great local produce to market.
Angel came to Red Tomato in 2002 as our Warehouse Manager, after holding positions as Warehouse Manager for Boston Baby Superstores and T.V.I. for seven years. While working at Red Tomato, Angel earned a Bachelor’s degree in Finance and Accounting at Northeastern University. He is now our Director of Operations, handling trade logistics, financial management and internal IT systems. Angel says, “My journey here at Red Tomato has been an extreme learning experience. I have learned so much about agriculture and the politics that surround it. I love every aspect of the business.” Angel spends free time enjoying his family and summer mornings in his garden, which he calls his farm. Read about Angel’s leadership role at Red Tomato here.
Michael Rozyne has been a marketer of small farm products for three decades. He worked on conventional and organic farms in Maine, and was Purchaser and Marketer for a regional food distributor in New England. He was cofounder of the fair trade coffee company, Equal Exchange. He started Red Tomato in 1996 and now works as Red Tomato’s Evangelist – read about his new role here. He lives with his partner Kimberly and two daughters in Middleborough, Massachusetts.
Gena serves at Red Tomato’s Bookkeeper, helping make sure accounts balance and keeping the nuts and bolts of RT’s financial side on track. Gena has been involved in financial services for the past 20 years, most recently for GT Riley & Company, in Milton, MA, preparing work papers for tax preparation. Gena grew up around farming, and always found herself outside helping, drawn to RT because of our emphasis on a sustainable food system and inspired by her daughter Jessica, she can be found outside working in the garden, drawing and making beautiful wood burnings!
Diane Stalford, a native of Hawaii, is our Creative/Packaging Director. Working quarter time, she has been with RT since 1996. She traffics how we visually portray ourselves and strives for design continuity between print and packaging. Diane is responsible for selecting appropriate produce packaging solutions while keeping abreast of sustainable packaging.
After a successful career in teaching and school administration in New York City, Maud Ayson followed her passion for learning and community building by starting a museum career, taking on senior leadership positions at Old Sturbridge Village, Museum of the City of New York, The Norman Rockwell Museum at Stockbridge, and most recently, as Executive Director at Fruitlands Museum, in Harvard, MA. Most recently, Maud has directed her energy to serving on the boards of directors of Freedom’s Way National Heritage Area, Monadnock Media Inc., and The Bulfinch Fund, and consulting for the Abigail Adams Historical Society in Weymouth Mass.,Historic Cherry Hill, in Albany, New York, and conducting a feasibility study for the Connecticut Music Museum.
Duane Dale is the proprietor and principal consultant for DFD Associates, a consulting practice that specializes in helping organizations pursue relevance and long-term sustainability.
Duane has worked with small and large groups on teamwork, vision, strategy, creativity, and change. His clients have included the W.K.Kellogg Foundation, the National Science Foundation, a number of colleges and universities, the New England Aquarium, and the Boston Police Department. He has facilitated high-involvement processes for small teams and for gatherings as large as 300 and has conducted program evaluations and strategy-related research for the nationwide Cooperative Extension System, the Woods Hole Oceanographic Institution, Red Tomato, and other clients.
He is based in Madison, New Hampshire, not too far from the White Mountains.
Katherine is the executive director of the Sustainable Food Trade Association. She has worked in a variety of capacities within the organic sector since 1990. In addition, DiMatteo continues as a managing partner at Wolf, DiMatteo + Associates, a consulting firm whose specialists deliver effective strategies to help organic products and businesses grow. Formerly the executive director of the Organic Trade Association from 1990 to 2006, she was instrumental in shaping the outcome of the U.S. National Organic Program standards and the U.N. Codex Guidelines for organically produced foods. DiMatteo recently served as the president of the International Federation of Organic Agriculture MovementsBoard of Directors and is a founding member of The Organic Center’s Board of Directors.
Barbara has been on the staff of Crystal Spring Earth Learning Center for the past 18 years coordinating the Children’s Program. She coordinates chaplain services at Signature Healthcare Brockton Hospital. Barbara came to Massachusetts after teaching school for many years. She also spent 10 years in Mexico and Guatemala developing an indigenous women’s mental health promoters network for peoples displaced by war. She is a Dominican Sister of Peace.
A serial entrepreneur, Cornelia Hoskin has founded two food companies and is currently building a third. A seasoned marketer, she believes that the greatest vehicles for change are compelling stories and enriching experiences. Previously the Marketing Director and Farm Aid, moving to that role after building the organization’s online community for do-it-yourselfers, HOMEGROWN.org, Cornelia is now Director of PR and Outreach at VT-based Farmers To You. She holds and MBA from Boston University School of Management, and lives in Jamaica Plain with her husband, son, and puppy named Owl.
Ellen is the Executive Director of the Vermont Sustainable Jobs Fund (VSJF). The VSJF is the author of the Farm to Plate Strategic Plan, a 10 year road map for strengthening Vermont’s farm and food economy. They also coordinate the Farm to Plate Network, a statewide 220+ organizational member effort to implement the F2P Strategic Plan. Prior to joining the VSJF, Kahler was the Executive Director of the Peace & Justice Center in Burlington (1990 to 2002). Her most well-known work through the Peace & Justice Center, the Vermont Job Gap Study and the Vermont Livable Wage Campaign, won statewide attention around the issue of basic family needs, livable wages and under-employment.
John Lyman manages Lyman Farms, started over 250 years ago in Middlefield Connecticut produces apples, peaches, pears, small fruits and pumpkins. They supply Red Tomato with Eco-apples and those oh-so-sweet New England peaches. In addition Lyman Orchards operates a golf course and hosts numerous events, including weddings through the summer.
John has lent his expertise to help develop the Red Tomato Eco Apple™ program, based on advance principles of Integrated Pest Management (IPM) and orchard stewardship. He helped to create the Eco Apple certification standards and continues to advise Red Tomato and others on IPM matters.